INDUSTRIOUS DESIGN

Jean-François Dingjian and Eloi Chafaï, cofounders of the burgeoning design firm Normal Studio, met as master and apprentice. In 2000, Dingjian taught a workshop at ENSCI–Les Ateliers, one of the leading design schools in France. Chafaï was his student. Until that point, Chafaï had been unapologetically “design-uneducated,” as he puts it. His main activity from ages 14 to 26 was spray-painting graffiti throughout the Parisian suburbs. “The city was my playground, scale 1:1,” he says. “I was drawing letters, not representing forms. It gave me a sense of how to project proportion onto an object.”

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