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LOGO FRIDAYS - GENTLEMEN THEEVES!
Running a design studio is hard, especially a sucessful one that still retains its boutique environment and grassroots approach. With that said, keeping up with our social media communities, gets more and more difficult as interns come and go, new suitable team members are hard to find, and the workload increases. Today marks the day, that we’ve been building up to for quite some time. Every Friday we will be posting all of our recent logo projects, along with other past logos we have created. We are so fond of sharing content from other sources, to keep our design community informed, we rarely showcase our own work.
Today’s logo is from a new client, called GENTLEMEN THEEVES. The logo is for a new apparel and accessories brand, particularly specializing in modern pocket watches and denim jackets. The task was a pretty difficult one —- our influences ranged from William Shakespeare, Doc Holliday, to Jack The Ripper. How do you take the gentlemen look of the 19th century and apply it todays indie rock scene? The result… A Seal with an anotomically correct Skull wearing a top hat and impaled by some fancy daggers. We tried to really capture the look and feel that is a GENTLEMEN THIEF —- a cunning, charismatic, daring and dangerous high society socialite. The goal was also to make this seal seem very secret society like; think skulls, free masons etc —- ultimately our end goal was to make it EMOTIVE.
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