Showing posts with 'graphic design' tag.



THE POWER OF CONCEPT: THIRD DYNASTY SHIRAZ It is quite the paradox when you deal with a profession that is called creative, but in reality involves more stages of critique and review than any other creative endeavor. The world of branding, identity design, graphic design… Well it is both fortunate and unfortunate the stage we call “concept” - the concept is the seed, the mother that gives birth to visual creative based on an idea. Most of the time the concept is the master piece and the end product that the target audience sees, is a result of hours, if not days or months of review and adjustments. The concept is what gives birth to the end product, and sometimes, speaking from the creative end, it is hard to “give up” the process. Nonetheles, that is what makes our profession unique… It is not solely emotive or striving to induce interpretation… It is visual communication at its finest, a series of graphic elements based on stern research and intimate involvement with the client and the intended target. Why this rant? Well… We bumped into this gem of packaging design for a new proposed wine brand called THIRD DYNASTY. The aesthetic and obvious influence is of Ancient Egypt… We like this concept… And we hope it makes the cut… But like most things part of a detailed process… We are sure it will not.

THE POWER OF CONCEPT: THIRD DYNASTY SHIRAZ

It is quite the paradox when you deal with a profession that is called creative, but in reality involves more stages of critique and review than any other creative endeavor.

The world of branding, identity design, graphic design… Well it is both fortunate and unfortunate the stage we call “concept” - the concept is the seed, the mother that gives birth to visual creative based on an idea. Most of the time the concept is the master piece and the end product that the target audience sees, is a result of hours, if not days or months of review and adjustments.

The concept is what gives birth to the end product, and sometimes, speaking from the creative end, it is hard to “give up” the process. Nonetheles, that is what makes our profession unique… It is not solely emotive or striving to induce interpretation… It is visual communication at its finest, a series of graphic elements based on stern research and intimate involvement with the client and the intended target.

Why this rant? Well… We bumped into this gem of packaging design for a new proposed wine brand called THIRD DYNASTY. The aesthetic and obvious influence is of Ancient Egypt… We like this concept… And we hope it makes the cut… But like most things part of a detailed process… We are sure it will not.

We joined the 4S club!!

We joined the 4S club!!

BEAU-TEA-FUL PACKAGE DESIGN Created for 3 variations teas such as green tea, black tea and hibiscus, TEATUL designed by Khadia of Moscow, Russia illustrated and designed this package to evoke sustainability. With its natural look, eco friendly colors, and textures, the package design used less chemicals and energy to produce. The end goal is to evoke the user to re-use the containers and recycle them. VIEW MORE

BEAU-TEA-FUL PACKAGE DESIGN

Created for 3 variations teas such as green tea, black tea and hibiscus, TEATUL designed by Khadia of Moscow, Russia illustrated and designed this package to evoke sustainability. With its natural look, eco friendly colors, and textures, the package design used less chemicals and energy to produce.

The end goal is to evoke the user to re-use the containers and recycle them.

VIEW MORE

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FUTURE AMAZING

Future Amazing (a division of Crust Creative, LLC) is an in-depth experiment in the rich field of design.

Growth of concepts and ideas are fostered to promote skills and continued learning within brand development and entrepreneurial experiences, for the benefit of both young and seasoned designers. We are "Constantly Evolving!"

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